INTRODUCTION The Partnership for Organ Donation contracted with The Gallup Organization to conduct a national telephone survey of 400 U.S. adults regarding attitudes toward and beliefs about organ donation. In order to provide adequate subsamples of Hispanics and blacks, The Partnership contracted for an additional 200 surveys of each minority. As part of the overall project, the Partnership For Organ Donation collaborated with the Harvard School of Public Health and offered regional organ procurement organizations (OPO's) the opportunity to purchase additional interviews within the counties serviced by each OPO. Seventeen OPO's chose to participate. The survey results have been analyzed separately for each region. In addition, the results for each regional OPO have been proportionately weighted into the initial 800 national surveys (400 random; 400 minority) to provide an overall national sample of 6,127 interviews. The weighting procedures employed create a final data set which produces results representative of the U.S. adult population. A summary of the methodology used is included in Appendix B of this report. A complete description of the methodology and a copy of the actual survey instrument are included in the Technical Appendix, available upon request from The Partnership for Organ Donation. Interpretation of Results Throughout this report, references are made to differences between categories within groups, e.g. older vs. younger respondents. The reader is cautioned to view these analyses as very broad and descriptive in nature. A number of sociodemographic variables may interact to produce attitudes toward organ donation. For example, several questions produced responses which appear to differ across racial/ethnic groups. However, a demographic analysis reveals systematic differences among racial/ethnic groups on key demographic variables, especially education. Education is a demographic variable which positively correlated with likelihood to donate organs. Conclusions that racial or ethnic status alone is a determinant of attitudes and behaviors within this dataset would be erroneous. In interpreting survey results, it should also be borne in mind that all sample surveys are subject to sampling error, that is, the extent to which the results may differ from what would be obtained if the entire target population had been interviewed. The size of such sample errors depends largely on the number of interviews completed. For a sample of 6,127, the maximum estimated sampling error for percentages is +1.3%. This may be interpreted as indicating the range within which the results of repeated sampling in the same time period could be expected to vary, 95% of the time, assuming the same sampling procedure, the same interviewers, the same field period and the same questionnaire. Introduction 1Next section